The Art of Promotion

Write your About Me text. Keep it focused, use the right descriptive words and read it aloud to see if it flows. Use you branding worksheet and mind maps to assist you. Your About Me text, once finalized and approved, will be used on your website. To accompany your text, take a head shot of yourself or illustrate a self-portrait for promotional and public relation purposes. Here are samples of ABOUT ME PAGES from former students: Kelsey Phillips http://www.cleverandbright.com/about/ Kvita Horbaliuk https://www.kvitahorbaliuk.com/about-1/ Leslie M. Ward http://www.lesliemward.com/about-hayden/ Monique Maloney http://www.moniquemaloney.com/about-2/ Meg Auchenbach http://www.megauchenbach.com/about/ Ann Lemon http://cargocollective.com/annlemon/ann-lemon Vince Bonavoglia http://vincebon.weebly.com/about.html Brenda Bodily http://bbteachart.wixsite.com/bodilyillustrate/about Mark Wilson http://mww366.wixsite.com/designsbywilson/about

Altpick Infected by Art CTN FolioPlanet THEiSPOT  ZAKS American Illustration * American Photography Big Ceramics Store Directory of Illustration Picturebook The Workbook Society of Illustrators, NYC Greeting Card Assn. Graphic Artist’s Guild American Institute of Graphic Arts Children’s Book Writers/Illustrators Spectrum Fantastic Art Canadian GraphicDesign Assoc. Society ofPublication Designers AmericanMarketing Assn. Children’s Book Council GRANTS & FELLOWSHIPS:  Artist Residencies, Fellowships & Foundations National Endowment for the Arts The Pollock-Krasner Foundation, Inc. SCBWI Grants for Artists Art Opportunities ART & TEACHING JOBS: College Art Association  Associations in the Arts

Using Imovie  , Movavi Movie Maker or other video software, you can create a documentary style clip, video portfolio, a step-by-step demonstartion of your work and a combination there of.  Adding music, which should be royalty free or self-generated, along with animated graphics will enhance the viewing experience.  There are a few things that you should consider when developing your video: 1. INTENT: What do you intend your video to do for you?  Will you be promoting a particular project or body of work, selling prints or other merchandise, introducing a new book project, promoting an upcoming lecture or workshop, etc? Have a focus for the video along with a landing page link for the audience to follow through with.  2. DESIGN: Design your video to specifically address your intention and target a particular audience. Don't make your video an all encompassing catch-all for everything and everyone. Be specific and and your returns on your investment will be grea

As we forge into the twenty-first century, publishers and content creators face a new generation of readers where interactive and new media platforms are at the forefront. Advancements in technology and the widespread use of the Internet through smartphones and handheld devices have spawned a plethora of web-based and interactive storytelling enhancements that are being gradually introduced into the book culture. With the advent of augmented reality (AR), virtual reality, quick response (QR) codes that link to video, audio, gaming and web-based enhancements, 3-D stereoscopic and lenticular printing and e-books with hyperlinks, robust opportunities are abound, engaging both young and seasoned readers alike. Although still in its infancy, this emerging trend in visual storytelling is growing with more advanced, user-friendly capabilities as the technology becomes more mainstream. To read more, check out my article in Communication Arts called Rock, Paper, Pixels :  The Evolution

Check out the podcasts that I did with my teaching partners at New Hampshire Institute of Art (NHIA ) children's author Paul Durham and graphic novelist Cory Levine I am so proud of the students who volunteered to talk about their work, process and goals! Now they get to share their dreams and aspirations with the world!  From the host of Telling Lies to Children Podcast Paul Durham "This is a special two-part series recorded live, on-campus, at the New Hampshire Institute of Art. NHIA is currently the only college in the country offering BFA degrees that require all students to complete three semesters of professional practices, business marketing, and entrepreneurship studies for the arts. I teach professional practices at NHIA and recently combined forces with my faculty colleagues, Lisa Cyr and Cory Levine , to give our first year students an opportunity to practice talking about their work. Volunteers were invited to participate in a podcast interview in front of