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Friday, January 2, 2015

Navigating the Labyrinth

For illustrators, the road ahead presents many challenges. A persistently uncertain economic climate has changed the playing field, forever altering the competitive landscape and significantly diminishing the traditional role of the freelance illustrator. To penetrate the instability in the marketplace and remain viable for the long term, illustrators must take a more active, forward-thinking, leadership role. They need to become more entrepreneurial, looking outside traditional venues to discover alternative markets for their work to move, grow and flourish.

Read more here from my Communication Arts Illustration Annual article Navigating the Labyrinth.

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