You will need to have attended all lectures to assist you.
GENERAL:
1. Introduce yourself and your unique voice and vision as an illustrator, conveying your brand in a clear and concise way.
2. What is your big career goal? What are you working towards?
3. Discuss the market(s) that you plan to work in and why.
FOR THIRD YEAR STUDENTS ONLY:
PROJECT SPECIFIC:
1. Show and talk about the specific promotional initiative you created for class. If it is a print initiative, show all the components, including packaging, labels, etc. If it is a website, include all the pages.
2. Discuss the target market(s) for the promotional initiative you created for class.
3. Discuss how you will launch the initiative, including timing and frequency (if applicable).
4. If your initiative is print-based, how will you use other promotion-based media to further promote your messaging? Be specific.
5. If you are doing a website, how will you let people know about it, encouraging them to bookmark your site? Be specific.
6. How will you use the press to promote your initiative? Be specific.
7. What social strategies will you use to promote your initiative? Be specific.
8. Discuss your follow-up plan or plans to monitor/track the success of your initiative. Be specific.
NEXT STEPS:
1. What are the next steps you will be taking in furthering your brand once you finish the program? Be specific.
2. How do you plan on organizing yourself so that you are on the road to reaching your big career goal? What things should you put in place, do daily, etc. so that you are moving in the right direction? Be specific.
SHOW + TELL:
The program often organizes a project showcase on Friday after the presentations, so others will be able to see what you did for class. You will also be able to see the works created in other classes. More info on this will be forthcoming.
FOR THIRD YEAR STUDENTS ONLY:
PROJECT SPECIFIC:
1. Show and talk about the specific promotional initiative you created for class. If it is a print initiative, show all the components, including packaging, labels, etc. If it is a website, include all the pages.
2. Discuss the target market(s) for the promotional initiative you created for class.
3. Discuss how you will launch the initiative, including timing and frequency (if applicable).
4. If your initiative is print-based, how will you use other promotion-based media to further promote your messaging? Be specific.
5. If you are doing a website, how will you let people know about it, encouraging them to bookmark your site? Be specific.
6. How will you use the press to promote your initiative? Be specific.
7. What social strategies will you use to promote your initiative? Be specific.
8. Discuss your follow-up plan or plans to monitor/track the success of your initiative. Be specific.
NEXT STEPS:
1. What are the next steps you will be taking in furthering your brand once you finish the program? Be specific.
2. How do you plan on organizing yourself so that you are on the road to reaching your big career goal? What things should you put in place, do daily, etc. so that you are moving in the right direction? Be specific.
The program often organizes a project showcase on Friday after the presentations, so others will be able to see what you did for class. You will also be able to see the works created in other classes. More info on this will be forthcoming.
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